Monday, November 3, 2008

Week of creativity

“A creative person is like a professional footballer .. he has the talent but he should practice it everyday in order to keep it working”

This quote was one of the most tips said by Fredrick Haren the creator of http://www.interesting.org/ and author of “the ideas book”.

It was really interesting to play thinking out of the box game .. theo show was really funny the guy know how to his job in a lovely way.






“Royalty to a brand is an illusion .. people are not loyal to the partners they sleep with everyday so how could they be loyal for a product"!

Another interesting quote by Saher Sidhom the advertisement creative who had a controversial discussion with YLVP members after his lecture

Sidhom believes that attractive brands and trends are the ones that fulfill people’s needs not the ones that are heavily marketed in the media.

"Mobile phones will be the most preferable web browser"

Another important idea discussed by Theo the designer from "Ericsson" Talked with us about how mobile phones become a more preferable way to browse the web and how we can implement this into our projects.

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